Utah SEO Marketing Blog

Utah Internet Marketing & Web Design

If you are looking for a utah web design company that focuses on long-term internet marketing you have come to the right place, if that is not what you are seeking let us know and we may be able to refer you to the correct company.

Our philosophy is basically centered under the idea of “if no one goes to your web site what good is it???” We help our clients use the internet as an effective marketing and sales tool; we make web sites that people can find.

We do web design that is focused on getting you business, one that should attract customers through internet marketing and help increase your revenue. Our services are best suited for start-up businesses or small business’ that need a web site to help their company grow.

We accomplish this through internet marketing methods such as search engine marketing and pay per click advertising. We will setup your web site so that people searching in the major search engines for keywords related to your business will find your website. For example if you sell picture frames someone may go to yahoo or google and type in ‘picture frames’ and your site would come up as on of the first selections they have to choose from.

We focus on web design and internet marketing and are located in Utah but can work with any client nationwide.

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5 Internet Marketing Tips

1. Don’t try to trick the search engines

This mistake is so common that it is impossible to fix. Although I admit sometimes it will work it usually does not; for two reasons: First, search engines don’t like to be tricked, and while a shady web site marketing technique may work for a while eventually Google/Yahoo/etc. will find out and your site could be banned from teh search engine forever. Second, and even more important, many web designer get so involved in getting high rankings in search engines they forget about their customer. They end up with a website that comes up #1 in their keywords, but people click on it and leave after 2 seconds. Why is this? Because all the effort has been put into marketing and none into quality content/information and layout. You can have all the traffic you want but if they do not take an action on your website it is all in vain.

2. Develop Quality Web Content

Quality Content is far too often under-valued. The effects of quality content go beyond search engines into the realm of real internet marketing strategies. This is also a very difficult internet marketing strategy to master. You really need to delve into the minds of your customers or clients and discover what they are REALLY looking for. Usually what a company owner or web designer thinks a customer wants is far from the truth. A simple example would be a car dealership; the car dealership puts out pictures of available cars and features, however the customers are really looking for a price on cars and financing options. If you find the right information to publish online you will be light years ahead of your competition.

3. Be Proffesional

A customer’s first impression is often the company’s website. You need to make a landing impression the first time they visit, be professional. I am sure there are some of you out there who have went to a website and thought it was fabulous just to find out the company was a little hole in the wall in a slum area of town, or the opposite can be true as well (a poor-looking website for a outstanding corporation). Remember to match your website with your organization as well. Customers will already have an idea of what your company should be like from your website, and if this doesnt fall true they may decide to abandon you.

4. Use other forms of advertising

Of all things; please don’t rely on internet marketing and internet advertising as your sole source of your marketing efforts. You need to combine your efforts and have them coordinate with each other. Does this mean having an expensive television commercial campaign? No, it means just mixing things up a bit. You could send out a newsletter to your customers, try direct mail, cold calling, networking, handing out business cards when you have the chance, etc. Just dont get too caught up in internet marketing or you may be ignoring other gold mine marketing opportunities.

5. Use Online Promotions

Just like any other form of marketing online advertising may require a little ‘boost’ to get your customer to take the finally dive into deciding to use your company for their needs. Promotions are the ideal way to fill this gap online. You can use such methods as discounts, specials, online-only prices, bonus add-ons, limited-time offers, etc.

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Website Design Specials

A web site marketing specialist or a web site design specialist is sometimes hard to find. Adaptivity Pro not only makes custom web sites but we design websites to be a marketing tool for your company to generate profits. Our professional web design services will help you promote your company online.

In order to allow new customers to try our web site marketing solution we offer several web site design discounts. Please select from the following web design discounts below:

• non profit web design discount
• new business web design discount
• struggling business web design discount
• single product web design discount
• home based business web design discount
• church web design discount
• government web design discount

We know that non-profit firms have had to run on tight funds during the last few years. We support non-profits and want to help them with their mission by creating a marketable web site that will help drive traffic to your site.

By having a web site combined with internet marketing non-profits can expand their advertising capability and attract new clients. Our company actually started when the owner made a free web site for a non-profit adoption agency; he became obsessed with helping them attract clients to their web site via search engine marketing and decided to start a business because he had a passion for doing this.

If you are a non-profit firm use our web design services and you will get a 25% discount. To qualify for this non profit web design discount you must provide a copy of your 501(c)3 letter. We are excited to help your non profit grow through a superior web site made by web site design specialists!

Our Web Designs Include

We make web sites and its a passion for us. We don’t make normal web sites though; we make marketable websites. It is important to include ‘marketable’ in the description because this is what makes our service unique. We produce web sites that have several objectives which include: websites that visitors can find through search engines, websites that encourage a user to take a specific action, websites that are pleasing to the eye, websites that are easy to navigate, etc. We do not design web applications; this is not our specialty, but we can refer you to someone who does.

Our Web Sites Added Value

• Websites that receive a large amount of traffic from search engines.
• Websites that receive a large amount of traffic from online directories.
• Websites that receive a large amount of traffic from other websites.
• Websites that attract potential customers that are looking for a specific product or service.
• Websites that are of professional in quality and pleasing to the eye.
• Websites that offer a better return on investment compared to pay-per-click internet campaigns.
• Websites that are dynamic, easy to navigate, and easy to maintain.
• Quick turn-around time for development.
• Maintenance service to continually improve marketability.
• Prompt response for website technical support and changes.

One of the main differences between our web design services and many of our competitors is the fact that we will not drop our service with you once the job is finished and we have a built-in internet marketing system in every web site that we produce. We will actually spend several hours just looking at your industry, company, and competitors to analyze how to make the most effective web site specific for your organization.

We feel that a web site may look cool and be the best, but if no one finds it or visits your web site it is essentially of no use to you, that is why we put such a strong emphasis on developing marketable web sites.

On-going Maintenance

The websites We create will initially attract a lot of internet traffic. However, if you choose to do so, we will provide our services and update your website to consistently improve your internet marketing rating. The web hosting will be optional. Updates to your website can be performed by the us or you may elect to perform web updates yourself.

Web Design Values

Web site design and internet marketing is a passion for us, its not just a ‘job’ for us. We have a hard working staff that sincerely wants to see your business succeed on the internet and we are willing to go the extra mile to make that happen.

This company started when a few web developers made some web sites for their friends and non-profit organizations for free; but they liked doing it so much they decided they wanted to make a career out of it; that is truly how most businesses should start, with passion and dedication.

If you have a suggestion for us on how we can improve our service please let us know, we encourage all input and are always looking for ways to improve our service to you, do not hesitate to tell us what you think, good or bad.

We have seen many of our clients view the internet as a useful tool in their marketing and sales efforts, we hope to be able to assist your company in reaching your goals.

We also value strategic business to business relationships and are always looking for business partners, if you are interested in referring clients to us for website design and in turn we can refer our clients to your business please contact us.

Our Mission Statement

“We strive to increase our clients’ profits through a combination of technology and marketing. We do this through providing quality web design services and ethical internet marketing strategies in a timely manner. We value long-term client relationships and positive business partnerships.”

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Free Internet Marketing Offer

Internet marketing is not something you can do once and forget about it. The internet is one of the leading industries in technology and changes dramatically from day to day. If your business is ahead of your competition online this will become a major competitive advantage to your firm.

I want to help you gain that competitive advantage over your competition, not just today but everyday. I will continually track, monitor, analyze, and adjust your internet marketing efforts to help you increase profits and be successful. This is our passion and I love to help our clients climb to the top of their competition in the internet battlefield.

There are many aspects to internet marketing, as our client I will research your industry so I can better assist you, not all industries compete in the same fashion online. Because each industry is unique I discover the methods of marketing that will best benefit your organization. Some examples are search engine optimization, pay per click campaigns, newsletters, providing useful information for your potential customers, offline advertising in magazines or radio, building links from other industry leader websites, etc.

When you succeed I succeed and that is something I will not forget.

Free Internet Marketing Review Offer

If you are looking for a free internet marketing report then you are in luck. You probably have a website but it is not very profitable or not as profitable as you would like.

I will review your website for free and send you some suggestions for improvement. This can range from natural search engine optimization suggestions, link building suggestions, affiliate program management, newsletters, interactivity, PPC, special offers, conversion improvement, professional design, etc.

Of course I could help you with those suggestions if you wish, but if not we hope that you will find the information useful and keep us in mind if you pay someone for the services. Contact me with your website, name, and email address and we will send you your free internet marketing report.

Why Me?

Web Site Marketing: Your website will be easy to find for your customers. We design every web site with your customer in mind. We will build a web site that is marketed on the internet and search engine optimized.

Custom Made Web Site: Your web site will be custom-made. We make every web site by hand, every web site is unique to your industry and your company.

Industry Research: We will research your industry and company. We will spend several hours researching what your business does so we can make the most efficient web site for you. Through the research we will also be able to ask you specific questions to get information from you to promote our ‘easy web site design’ value.

Web Site Design Price: You may think we charge more than others when it comes to web site design price. However, you must remember that EVERY web site we design includes web site design services and web site marketing services, sometimes known as search engine optimization. Many business spend thousands of dollars a month alone on internet marketing alone and most web design firms do not usually include this service complimentary.

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Utah Web Design & SEO

Wow, so I have been super busy lately.  It has been a long time since I wrote in the blog but I am hopefully going to do so a little more often in the future.  I have made a move of quitting my full time job and becoming a full-time freelancer.  I will be providing utah web design and utah seo services to companies in the salt lake city area, or anywhere as people find me.  I am very excited for this new change and things are going very well so far.  The only problem is that I am already a bit busier than I was expecting to be, but being busy in this economy is a blessing so I am very grateful.

I am hoping to start posting some specific examples of what I find works and what doesn’t with my SEO experimentation.  Publishing results from analytics, rankings reports, etc.  Sorry this is so short, but I will be back again shortly with more fun information.

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